True Value Takes Over Universal Studios for Fall Reunion Welcome Reception

Previous receptions featured John Mellencamp and Darius Rucker as headline entertainment

(2/23/24) True Value Company will provide Fall Reunion attendees exclusive access to Universal Studios Florida for its Welcome Reception on Monday, September 9. The twice-a-year event kicks off that morning with a session from senior leaders and the opening of the show floor.

“True Value Reunions are truly a family affair, as our retailers come from all over and plan their vacations around our event. That is such a special tradition, which is why it’s extra thrilling to be able to go all out at Universal,” True Value CEO Chris Kempa said. “Our retailers and their families work hard year-round and deserve a productive, fun trip. I hope everyone plans to join us for an amazing show floor and to spend time with each other celebrating what it means to be True Value.”

The evening promises:

  • Exclusive use of Universal Studios Florida
  • Dinner and beverage service throughout the park
  • Character meet and greet
  • Rides, such as:
    • Harry Potter and The Escape From Gringotts
    • Exclusive entertainment in The Wizarding World of Harry Potter, Diagon Alley
    • Fast & Furious Supercharged
    • Interactive DJ throughout the evening

The True Value Fall Reunion is September 9-11 in Orlando, FL held at the Orange County Convention Center. In addition to product displays and promotional deals, the event hosts educational sessions and opportunities for True Value retailers to connect with each other. Current True Value retailers can register now to attend. For additional information, visit